Burton International Academy claims top prize in Get Schooled Attendance Challenge with a 3.5% increase

17 middle and high schools across Detroit Public Schools participated in the latest Get Schooled Detroit Attendance Challenge aimed to boost school attendance

DETROIT (January 28, 2015) — Burton International Academy has been named champion of the latest Get Schooled Detroit Attendance Challenge, earning a $1,000 prize for boosting its attendance by 3.5% and a celebration event at the school.

Burton International Academy students enjoyed a dance party on Wednesday, Jan. 28 hosted by a Get Schooled DJ and received a $1,000 check. Students were surprised to learn that a portion of the award funding will be used for new uniforms for Burton International Academy’s dance team, supporting fine and performing arts at the middle school. The remaining funds will purchase new technology equipment for the computer lab and support field trips.

Seventeen Detroit Public Schools’ middle and high schools across the city participated in the latest challenge, held from October through December of 2014, and more than 75% of the schools reported an increase in attendance.

Beginning in 2013, DPS has partnered with the Get Schooled Foundation and the foundation’s founding partner Viacom, through Viacom’s Viacommunity social responsibility umbrella, in an effort to combat chronic absenteeism across the district. The 2014 National Attendance Challenge launched in October and ran through December. To participate and compete for points and prizes, schools encouraged their students to show up for school every day and engage in educational activities at GetSchooled.com.

During the three-month challenge, more than 3,000 DPS students were active and engaged in the campaign by checking into school every day on the Get Schooled website and participating in online discussions about school involvement, college and career aspirations, and study tips. Schools also earned points if they posted an increase in their attendance this Fall.

“Detroit schools and students continue to post tremendous increases in their school attendance,” said Marie Groark, Executive Director of Get Schooled. “We are excited to recognize their hard work and determination.”

A total of 210 Burton students in grades 6-8 participated in the challenge. Led by computer instructor Denice D. McGee, the students were encouraged to log on to GetSchooled.com daily with the help of five Burton Student Ambassadors.

“Visiting the website to track their attendance and engage in online discussions was so much fun for our students,” said McGee. “Get Schooled makes learning and having great attendance fun for them. I believe this is why the Attendance Challenge is so successful.”

“There is no substitute for being present,” added Principal Dr. John T. Wilson. “At the great Burton International Academy, our focus is to prepare our students for the real world. We stress to all students that being present is the first step that leads to success. This contest provided a perfect foundation to inspire and motivate our students to be present. We thank Get Schooled for their continuous support.”

Schools involved in the Get Schooled Detroit Attendance Challenge included: Noble Elementary-Middle School, John R. King Academic and Performing Arts Academy, Frederick Douglass Academy for Young Men, Greenfield Union Elementary-Middle School, Foreign Language Immersion & Cultural Studies School, Durfee Elementary-Middle School, Dixon Educational Learning Academy, Detroit Collegiate Prep at Northwestern, Mackenzie Elementary-Middle School, Burton International Academy, Catherine C. Blackwell Institute, Bates Academy, A.L. Holmes Elementary-Middle School, Detroit International Academy for Young Women, Renaissance High School, Osborn Evergreen Academy of Design and Alternative Energy, and West Side Academy.

For more details on the Get Schooled campaign, visit www.getschooled.com. To learn more about the DPS Attendance Policy, visit www.detroitk12.org/attendance.

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About Detroit Public Schools
Detroit Public Schools is creating Neighborhood-Centered, Quality Schools at 97 campuses with a mission to provide a comprehensive educational experience that is high-quality, challenging and inspires all students to make a positive contribution to society. DPS offers a wide variety of educational advantages to students and parents including Individualized Learning Maps for all students. New this year, arts/music and sports leagues for boys and girls are being offered at every elementary/middle school. Prekindergarten offerings have been expanded to 70 schools across the district for all qualified 4-year-olds. Twenty-one schools are now open as Community Schools, offering extended hours and services. Students in grades 8-12 enjoy take-home Netbooks and students in grades 6 and up have access to Netbooks in school. An outstanding Fine Arts program with instrumental music, vocal music and dance is also offered. Ongoing advantages include eight parent resource centers, Parent University and additional parenting programs, enhanced safety initiatives, a district-wide Customer Service focus, nine Detroit Rising College Preparatory Schools and DPS-authorized charter schools led by educators with proven track records of raising achievement. In 2014, DPS graduates earned $138 million in grants and scholarships. To learn more about Detroit Public Schools, visit www.detroitk12.org or call 313-240-4DPS.

About Get Schooled
Get Schooled is a non-profit organization that directly engages and motivates students to graduate from high school and succeed in college. Get Schooled is the premiere education brand for young people – linking students with high quality, cutting edge resources and tools they need to succeed. Get Schooled has developed a track record of success because it engages with young Americans using the media, technology and popular culture that is an integral part of their lives. Get Schooled’s work is boosted by partners like Viacom, the Bill & Melinda Gates Foundation and Google.

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